Our attribution solution gives local TV stations and their advertising clients the data needed to understand performance and the analytics to examine what campaigns may need to be adjusted (i.e. day of the week, daypart, length, creative, frequency).
With attribution performance dialed in, it’s a win-win: Broadcasters can provide robust reports and advertisers can see when and where there is a response to on-air ads, including in-content.
This webinar covers:
Regional Sales Director – Veritone, Inc.
Jeanette Kadow is the Media & Entertainment Regional Sales Director, West, for Veritone Inc. Jeanette's spent nearly two decades in Broadcast Media and Technology. Jeanette received her B.A. in Journalism from San Diego State University and is an active member of the SDSU Aztec Mentor Program.
Senior Director of Product Management – Veritone, Inc.
Versed in product management, operations and monetization, Michael Kennedy has helped startups and publicly held corporations improve operational efficacy, build transformative products, generate revenue and cultivate talent.